What Facebook Fan Page Can Do For You?

Mostly people all around the world come online at some point of the day. The question here is, are all of them on Facebook? Facebook is being one of the largest social media-networking portal which has forced people to go online a lot more frequently just to check their account. While they are on Facebook, they want to check on their messages, friends’ updates, updates, videos uploaded, latest photo albums, with a lot more that Facebook is offering them. Each and every business entity is on Facebook now and this is because of the fan page features which Facebook is offering to its users. You are even going to find CNN on Facebook. You must be amazed that CNN is having its fan page on Facebook so you certainly can think of every business entity is establishing itself on Facebook. You are going to find your favorite video games, TV shows, sports athletes, Hollywood actors, and even such stuff that has not yet been released in the markets. You will be getting to know that everything is now having their existence on Facebook with the Fan page feature and they are having their own page on Facebook.
Having a Facebook page is something extremely normal as now even individuals can put one up very easily. The entire procedure is extremely easy and you will be able to set up your very own Facebook Fan Page by following few simple steps. As soon as you are done creating the page, your Fan Page will go live and you can share it with your friends, family, and acquaintances to Like it. It is relatively that easy and convenient. Probably the hard part here is basically considering having a good and popular fan page. There are a large number of Fan pages on Facebook until now. You simply have to name it and you will be getting a page. Therefore, thinking of getting a unique Facebook Fan page could be one of the toughest parts. The page definitely is based on your goals and objectives. If you are creating for a page then you certainly have to keep it informative and presentable for your potential customers and clients that will be like or viewing your page. Same is the case with a brand or a product; you are required to have such a page which should be interactive and nice so that the fans are able to enjoy all the benefits and offerings related to your page. You can even advertise your page while you happen to post anything that your fans would find relevant such as a new commercial your brand has or any video, photo of any event that your product has recently launched and various others. Various other reasons for creating Facebook Fan Pages could be because of entertainment purposes such as a group of people that prefer to have such a page which is matching their interest or field. It could be that a brand new musical band is extending itself while they are putting their music over Facebook for their lovers to listen to. There are simply no limitations or restrictions as to what you can do and what could be done with your Facebook fan page.
Creating a page for your business or various other purposes is just the beginning; it is just all about gaining as much fans as you can to make it popular. For the popularity of the pages, they require fans and while you are having a page, you are required to get a large number of fans. One considerable tip is to make all of your friends Like your fan page and this is how it will be showed to their recent activities and their friends are also going to like it for sure if they find themselves associated to it. The more and more fans you will gain, the more people are going to notice your fan page.
How Facebook Fan page can accelerate your Business: following are some of the reason related to how and why to have a Facebook fan page and how it can help you grow your business opportunity with ease and convenience.
• First and foremost, companies are very well aware of the fact that people are likely to spend more and more of their time over the world wide web. Then again, it is the trend that is making people make use of the social media networking portals no matter wherever they are. Thus, you certainly can create exposure and awareness among them about your company or brand as because of Facebook it has been a lot easier, people turst, and enjoy its updates regularly.
• You are not only going to market yourself to your present clients but also to countless potential consumers as well. Undoubtedly, you can easily establish your brand name by having a strong fan base; however, initially even you are required to make efforts with it as only then you will be able to create a solid standpoint for years to come.
• With extreme ease and convenience, you certainly can invite your entire target audience to your Facebook Fan Page. With the features offered by Facebook, it is now exceptionally easy to discriminate who precisely you prefer targeting. You can input the gender, where they live, age, marital status, movies, or their interests with a lot more. Facebook is helping advertisers to a great extent in this regard to whom you want to invite to join your Fan Page, you will also be able publish all the related information such as videos, links, or information to the mini feed of the Facebook Fan page that appears on the main page of an individual user.
• Insight option is one best features Facebook fan page is offering to its users. This will enable you to see precisely where your fans are actually coming from, particular age group, preferences, languages, and a lot more. Moreover, you can also monitor the growth of your website by having at look at how many pages hit your fan page is getting.
• On the other hand, you can also send private or personal messages to the members of your fan page. You can target audience from any particular region by sending them with messages that are simple, easy and most considerably Free.
• You are required to make sure that you are updating your fan page on regular basis, which will be enhancing the growth of your page, and you are going to get better opportunities related to your sales and business. Being connected to your consumers in a good manner can certainly be helpful for you in boosting your revenues along with growing your brand name and your business eventually.
With all the above-mentioned reasons and benefits, you should be getting a Facebook Fan Page for your business or interests right away. Do not think that you will be required too much of time to work on it. it is just a matter of few minutes and you will be having your Facebook Fan Page Live. A little effort definitely is required on your part to your networks aware about it.

 

 

 

 

Facebook committed to change social media experience

Facebook is no doubt the most hip and happening tool for all teenagers and youngsters but now the old generation has also stepped into the world of social media. As the target market is expanding and facebook is no more a tool for just young generation; CEO Mark Zuckerberg has decided to add more value to it. Facebook is going to introduce some new tools which will allow the users to see personalized version of websites they visit.

This personalized version version will be based on the things which users share with friends, their hobbies, the musical bands they like etc. Facebook is taking the social media to the next level now. So for example if you like a band and you have mentioned it on Facebook, the new tools are going to tell you information like when they are coming to your area for concert. Mark called this concept as “Being more Social!!”

Twitter vs Facebook – Which one is the best marketing tool ?

280509221014twitter_facebookI never thought I will compare these two websites because both of them have different implications and different set of users. If I ask a layman to compare both twitter and facebook, he/she would definitely go for facebook because of one important factor which is the user base. Comparatively, the number of users of facebook is quite high which is 175 million active users. On the other hand, twitter has just 5 million users but keep that in mind that twitter hasn’t disclosed this as a documented figure. It is actually an estimate. So lets see how twitter and facebook can be good marketing tools for promoting your business.

Facebook

Facebook is offering advertising space which is one of the sources of revenue for facebook. The company can analyze the cost depending upon the cost per impression and the exposure a company want to give to their ad to different groups. Another way of promoting your business is to add a business page, start some activity in your group, posting the group link and your company’s website link on different related groups etc( something we already know)

Twitter

Let’s talk about Twitter now! The best thing about twitter is you can setup your business for free despite the rumors that twitter is going to charge the businesses in future but up till now its totally free. Lets first define who are the people using twitter right now. If I have to group them in one segment, I would say most of them are influencers and they really want to share their opinion in each and every aspect. I would suggest a series of steps which can help companies set up and launch successfully their businesses on social media tool.

Identify your objective

What do you want to do on twitter and you should be very clear in this regard. I would like to quote some examples here like mostly I have seen News channels posting news on twitter through RSS feed. Even if you are not a news channel, post something related to your business. Try to share the knowledge with your followers and you will see the number of followers would be increasing

Analyze the Search terms

Most of the twitter users have defined the search terms, so they can filter their results. For example, I have defined the search term ‘Pakistan’ on twitter so I will get each and every news related to the word Pakistan. Companies can analyze the trends of those search terms and try to use in their microblogging.

Install Twitter client software

If you ask any of the twitter’s user, he/she would say that we don’t know but its an addiction. Most of them don’t have words to define what twitter actually does. Installing a twitter client software would give you some extra options and you can manage all of your tweets in a separate window.

Sustainability

In the end, if you really want to sustain on twitter and increase your number of followers, you have to tweet daily, you have to be consistent like I said most of the twitter users are hyper connected.