Facebook Video Chat – Get Started!

You must have read about the announcement that has been made that Skype and Facebook together are offering video chat feature within Facebook.
You can learn about how you can make your first video call via Facebook chat.
Open your browser to the point of Facebook Video calling and click on the ‘Get Started’ button to initiate it. The image below shows you the exact illustration.facebook video call

You will be prompted to download and run a java based file and are required to follow the on-screen instructions. It is only a matter of few seconds. As soon as you are done, you can select any particular online contact, there it is going to be a green circle right next to the name on the Facebook Chat, click on it and you will be able to make a video call via Facebook.

Try out and Share your Experiences with Ishtihari 🙂

Women of tomorrow

Women control the majority of purchasing decisions in a household and their influence is growing. Women across the world are expanding beyond traditional roles to influence decisions in the home, in business and in politics. Marketers have a massive opportunity to better connect women with the products they buy and the media technologies they use to make a positive impact both in their lives and in the bottom line. So what traditional and new media influencers are most successful in driving women’s purchase decisions? Do women in developed countries think and act differently than women in emerging countries? What concerns do women have now and what do they expect for future generations? Do traditional roles still exist or do men and women share responsibilities equally? Importantly, how can marketers not only reach women more effectively, but how can they create messaging that better speaks to the sentiments and emotions that drive and empower women? To answer these questions, Nielsen surveyed women across generations and from all corners of both developed and emerging economies. Reaching out to 21 countries representing 60 percent of the world’s population and 78 percent of GDP, this study provides insight into how current and future generations of female consumers shop and use media differently.

The findings are both enlightening and surprising. One universal truth prevails: women everywhere believe their roles are changing and they are changing for the better.

The highlights of this study are :

1- 90% of women believe their role is changing for the better.

2- A vast horizon of opportunities, but a plateau of hope in developed economies.

3- Increasingly empowered, increasingly stressed.

4- When it comes to life’s decisions, women want to share responsibility.

5- Across generations women are alike in many ways, but they are also unique.

6- Social media has become an indispensable tool.

7- Only 10% of women are highly influenced by web ads with social context.

8- She trusts those she knows.

9-TV is the preferred source to get information about new products and services.

10- Across 95% of countries, quality is the #1 driver of brand loyalty.

The complete paper is available on Nielsen Wire

Google+ Project – Is It Going to Leave Facebook Behind?

Do you remember Orkut, Google Buzz, or Google Wave? Without acquiring much of the success, now it is considering obtaining Facebook – the social networking giant. This happens to be one of its largest efforts yet.

Lately, Google has launched the Google+ project which happens to be a social networking service which is more or less like Facebook. The service presently is available to selected Google users, they will be able to invite people, and this way they will discuss and share status updates, links, and photos pretty much as they do on Facebook.

On the other hand, Google+ project will be different in a noteworthy manner, which Google anticipates will be adequate to convince people around to make use yet another social networking portal.

It is primarily focusing sharing with groups such as hiking friends, roommates, or colleagues and not with all of one’s peers or the entire World Wide Web. It is also offering video chat and group text messaging feature.

Vice president for product management at Google, Bradley Horowitz stated that we have windows and walls in real life and we can speak to them knowing that they are in the room but when it comes to the online world, you are required to have a ‘share’ box with which you can easily share anything with the while world. Senior vice president for engineering at Google, Vic Gundotra states that Google+ project is actually a different model.google+ ishtihari

Google is unable to rank itself especially when it comes to social networking; it is for the reason that the competitor know all too well and their services are fully dominating the market.

Initially, Google+ will be testing if it can easily overcome its prior stumbles concerning this particular area and dealing with one of the most critical challenges that the company is facing. Right now, Google’s status is at stake as one of the most popular entry point to the entire Web. While people are posting on Facebook, it is normally off-limits when it comes to search engines; Google has been losing valuable information that could be benefiting its advertising, Web search and various other products.

On the other hand, Google+ may perhaps already be too late. comScore states that this year, in the month of May, around 180 million people browsed through different Google portals which included YouTube, comparing with 157.2 million on Facebook. However, Facebook users have been browsing through 103 billion pages spending 375 minutes on an average on the websites whereas Google users viewed only 46.3 billion pages spending 231 minutes.

These figures have been truly imperative for the advertisers and to the fact that people have been increasingly turning to Facebook and various other social networking portals such as Twitter and ask question which they used to ask from Google like asking for a recommendation to a doctor or a restaurant.

Analysts’ states that Facebook users are most likely going to duplicate their friend’s network on Google+ and will be posting on both these portals; however they can make use of both for different forms of communication.

Mr. Horowitz and Mr. Gundotra state that knowing more about Google users individually would be truly helpful in improving the overall Google product experience which includes maps, YouTube, search, and ads, for the reason that Google will be learning about what actually people like to have and how they eventually personalize Google products.

On the other hand, Google has been greatly criticized for failing to fully understand the significance related to social information on the World Wide Web until competitors such as Twitter and Facebook had already leapt ahead. Google’s co-founder, Larry Page regrets that Google has been a failure in this regard.

Google Buzz has been a sharing tool particularly for the Gmail users. It included user’s emails automatically to their Buzz network, which had been facing huge criticism that Google has been invading users’ privacy and have failed to understand this vital point that everyone is the email list or contact list are not necessarily their friends. Google altered this service so now it doesn’t connect people automatically.

Unlike Google Buzz, its employees have tested Google+ before making it public. It has been called as Google+ a project that is useful in emphasizing on the fact that it is not a finished product. Google states that it will be undergoing various modifications to introducing new feature and fixing problems. However, it happens to be a new web portal, plus.google.com and is a fully formed social networking portal by Google as yet.

Mr. Horowitz and Mr. Gundotra stated that they took great pains to mimic people relationships in real life and tried to bring down the social awkwardness such as over-sharing and friend requests normally lead to on other networking portals. Google+ users will be able to easily select people from the Gmail list or any other services. They can easily drag and drop friends into different groups and name them accordingly. They can even share updates with their friends as well as on these groups. Contrasting Facebook, users are not required to be in each other’s friend list; they can easily receive and share updates without sharing their own.

Google+ is offering various other features such as group video chats, which are called as Hangouts which means that each and every member of the group can easily join as it is happening. Another section called as Sparks provide videos and articles from all across the Web on particular topics. They can be easily shared with certain groups of friends.

When it comes to Google+ mobile app for iPhone and Android phones, people can easily have group chats with the feature known as Huddle. Videos or photos can be easily uploaded via cell phones to the user albums and Google+ users can easily post and view them from their systems or smartphones.

Google is just trying to bring in a million of users to in a manner that happens to be a great challenge as a start up. I don’t think people are much willing to let go off Facebook but exciting and amazing feature could be grabbing their attention, making Google+ most preferred networking medium.

 

New IPhone 5 Coming This Fall?

Rumors have been spreading around that the next-gen iPhone which has been truly been credible could appear poised to offer up both an iPhone 4S and iPhone 5 later this year. Chris Whitmore – a Deutsche Bank analyst stated to the investors that Apple is going to release two iPhone models this coming September. Breaking it further; Apple will be coming up with an iPhone 4S that would be unlocked and would be priced nearly $349.iphone 4S

This is going to be a lower price model and it has already been rumored before and also it will be including a pre-paid voice plan that will be enticing consumers to jump right away on the Apple bandwagon. Because of this low priced model, it is being believed by Whitmore that Apple Corporation will also be introducing iPhone 5 – The next generation model which has been eagerly anticipated by everyone.

So Just stay tuned and see what’s coming!

 

Twitter Eliminating the Older Version Permanently

Twitter finally is all set to eliminate its older version all in all and to bring in the new design. Nine months since the new version of Twitter has been launched – the social media company is enabling users to get use to the new version as the older one will be eliminated completely pretty soon and everyone would be switched to the latest version automatically.twitter old version

Twitter has been asking its users to switch to the latest version throughout this period however now it is spreading an urgent and serious message which states that users will be upgraded automatically to the New Twitter version very soon. Even the top bar is showing an alert message to users and have been altered to Yellow color. It simply cannot be anticipated how soon Twitter is going to upgrade to the latest version. It could be taking a few days or weeks however; it is pretty much evident that Twitter is ready to finally eliminate the older version altogether and bringing everyone to a new design.

People have been coming up with mixed reviews about Twitter’s new version. Some of them do not like the change nevertheless; it still happens to be a small number of people out of Twitters 100+ million users. On the other hand, the latest version was being launched nine months until now but still it is taking too long to persuade people for the newer Twitter design.

 

Experience Smartphone Apps on your browser

Google has always tried to come up with innovative products. I am sure most of you are already using Google Web store on Chrome. I must say, a very smart move from Google to retain traffic on their browser all the time.  Like any other Google product, Chrome web store is addictive and it will be one of the things you will be using in future.

Now coming to the experience which you get on Webstore. If you dont have a smartphone, you really dont have worry about it. Just install Google Chrome for free and enjoy the apps which you always want. It has a good collection of android apps which we are always looking for. Now you can envy your smartphone friends that ” Look, I am also playing Angry birds without a smartphone”

Now some of the cons which I have observed in this store. Some apps are not working and they crash due to some reason. I think they really need to work on it because apps doesnt look 100% tested and quality assured.  I have experienced this in some weather and financial apps. Other apps sometimes are unable to install and some doesnt work at all after installing. so I guess, the idea is great but there are some flaws in the apps. But as a start, you can install all the famous apps which are fully functional.

Google Applying for Mapping License

China Business New lately reported that Google Incorporation has applied for a mapping license to maneuver its Google Maps apps in the region of China.google inc

A license from the China’s State Bureau of Surveying and Mapping is required by Google which will enable it to operate its Google Maps in the particular region. In the recent times, the mapping license requirements were quite relaxed to permit the foreign online mapping service providers like Google, which is extremely useful in engaging into various joint ventures to manage the service. It has been reported by a newspaper that Google has filed for the license with the Beijing Guxiang information Technology.

It is anticipated that Google will be provided with the license soon and then people from China will also be able to make use of Google Maps service no matter wherever they are in the region!

 

Facebook’s Traffic Drops For Two Consecutive Months – Are People Done With It?

It has been reported that for the very first time, there has been a consecutive monthly drop in the Facebook traffic figures which makes it a slower growth than usual. The U.S initially falls to around149.4 million users in the month of May where as Canada lost nearly 1.52 million. At the same time, Russia, Norway, and the U.K also reported more than 100,000 losses of users.

The biggest question here is that what could be the primary reasons behind this incredible fall? Perpetually, various short term factors have been affecting Facebook’s traffic varying from country to country. Until now, it could have been something related to the lately happening cyber security breaches on various major networking web portals and big corporations such as IMF’s?

Cyber treats certainly happen to create a negative impression when it comes to online platforms. All the social networking web portals no matter they are highly popular of not, it is not an exception, if the web-surfers are feeling insecure or unsafe, when it comes to their personal information and data.

facebook

One other component to consider in Facebook’s Marketplace; it is a virtual space accessed globally which is now considered as a local market because of its geographical restrictions when it comes to trading and dealing goods. On the other hand, the web portal has not yet capitalized on its complete e-commerce prospective the possibilities for the portal are simply infinite. However, when it comes to the marketing and advertising campaigns from third-party retailers that are making use of Facebook as a platform and a trading base, could be obliquely the portal’s fundamental objective to socialize and also which is helpful in promoting the slogan ‘It’s free and always will be’.

Nevertheless, Facebook is constantly updating and a lot of new features are coming up every day. Continuous modifications seldom engender provisional ‘usage time off’ to actually get use to the new merits. Furthermore, speaking of the utilization, according to a study conducted by the Psychologists from Edinburgh Napier University in last February indicated that people who have a large number of Facebook friends are most likely to feel anxious or stressed when it comes to using the portal. However, is there anything such as too many friends on Facebook?

In case all users eventually started to catch up with the origins of those ‘anxieties’ it was simply a matter of time before that wanted to sign off, which leads to the matter, What’s coming next for Facebook?

 

 

125 Years of Coca Cola

Coca Cola is anticipated to celebrate its 125 anniversary all across the region. It originated back in year 1886, in Atlanta, Georgia on May 8 at a soda fountain. It has been considered as an iconic brand and it has been a catalyst for inspired innovation and social interaction.

John Pemberton, an American dispensing chemist actually invented the recipe for Coca-Cola. After it was originated, the carbonated drink was only utilized for medical reasons but within a time priod of around 125 years, the soft drink have grown into a billion dollar entity and there is simply no place in the world at all that does not have Coca-Cola vending machine.

Phil Mooney, director Coca-Cola states that the brand happens to be the second most recognized word in the world after the term OK.