It is now no big secret how much people are associated to their cell phones, lately TeleNay came up with a survey report that shows merely how willing the Americans are when it comes to give up the advanced things in life so they can still easily hang onto the handset they possess.

Hypothetically, what would any one of use would be more eager to let go so you could still keep your cell phone with you?

Infographic is not only going to provide you a closer look into the cell phone love but also it would be helpful in sorting some of the vital and imperative priorities as well. For example, more than 70% of the US population is willing to let go alcohol for their cell phones. Isn’t that strange? It has been indicated in the report that 26% of the cell phone users pull out their smart phones on a frequent basis while they are at the dinner table.

Smart phones have become something truly essential in everyone’s life with in the past decade particularly but giving up your activities for it, I don’t think it’s much appreciable.

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A large number of studies being done until now have concluded that Google, Twitter, Facebook, and some of the other social networking portals are as addictive as drugs. While people were not provided with an access to any of the electronic mediums or even the Internet, they reacted just as twitchy addicts who have denied to take their drugs while they are forced to give up access to them.facebook addiction

Furthermore, just as a Boozer who completely inclines on bourbon as a social media lubricant, these online addicts truly believe that people who are not hooked on the information expressway, instant messaging and text messaging tend to be big time bores; this fact has been lately reported by the New York Post.

The research firm Intersperience concluded at the end of the study which was useful in depriving the behaviors of people and their online habits that some people truly considered giving up the Web based technology as hard as quitting the habit drinking or smoking.

The study states that approximately 53% out of 1000 people who were being surveys reported feeling ‘upset’ while there were deprived of their Internet connectivity. Moreover, it was also indicated that more than 40% people consider themselves lonely when they are just not able to access these portals.

 Making use of social media portals is certainly helpful but getting it over you definitely isn’t the idea. These portals although have been truly useful for a large number of people all around the globe but still they are making people get addicted to themselves and as a result their productivity and efficacy is being affected to a great extent.

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Nielsen has lately released a report and according to that Android, the Operating system from Google happens to be the prevalent piece of the U.S based consumer Smartphone market acquiring 39% of it. The iOS by Apple stands second with 28% whereas the RIM’s Blackberry OS has dropped down to almost 20%.

The graph provided by Nielsen in this regard shows that Apple has been still able to grasp the position of ‘Top Manufacturing Unit’ as they all along with RIM are the only manufacturers of their respective operating systems. On the other hand, Android Operating system is featured on hardware from various companies.

The popularity rate concerning Android has even exceeded its previous protrusions. In the last report by Nielsen, the month surveys concerning U.S. mobile-based consumers showed that there had been a progressively more variable change in the popularity and preferred of mobile operating systems. 31% of the consumers who were planning to opt for a Smartphone said that they would be going for Google’s Android as this is the platform they preferred. On the other hand, iOS by Apple has dropped a little to 30%. RIM Blackberry which was once a leader has only 11% interest whereas 20% were unclear and vague – though it seems that most of them would be going to Android!

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Ramadan Kareem – As I See It

Posted: 4th August 2011 by Sarah Aslam in Advertising
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We Muslims are celebrating the month of blessings which is called as Ramadan. I would just like to give a brief review about how it is and what it means to me.

ramadan Kareem

The month of Ramadan is meant to train Muslims to strenghthen their Iman by QURAN, control nafs (Self/ Desires) , develop feelings of compassion for less fortunate and to gain as much ajar as possible.

Ramadan is not the month of Cooking Shows, Laziness, Iftar Parties, Overindulgence in eating, late night shopping, sleeping while fasting, or mere Hunger strike without avoiding sins. You need to spend your Ramadan in Ibadat. Eat lesser and simpler food in Ramadan and get yourself involved in as much Ibabdat as you can, ask for forgiveness with a true heart.

Avoid watching movies, TVand listening songs. Increase your tolerance and train yourself to be extra patient, polite and forbearing in relationships and communications. Read more about Islamic Shariah and try following it in this month.

Remember your nafs (Self) can be your worst enemy and will lead you to do all Satanic deeds, even when satan will be encaged during Ramadan. So beware and keep guard on yourself.

SIMPLE and SMALL Commitments for Ramazan

  1. Think before speaking – to avoid lie
  2. Don’t see movies for time passing – Read sentence wise Translation of Holy Quran
  3. Don’t waste Dua time by opening TV before Aftaar – It’s time for acceptance of Dua
  4. Avoid anger cum conflicts with people by deferring the issue or immediate resolution – remember you are fasting

May Allah enable us to reap RAMZAN benefits and also forgive us for our wrongful acts as well as enable us to stay firm against them throughout the coming year.

Ameen!! Ramadan Kareem!! :)

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You have been one of those who have been the die hard fans of Facebook and you recently have switched to Google+, you certainly would be looking for comprehensive comparisons regarding What Google+ and Facebook services.

Infographic has done a great job here by comparing these two leading social networking platforms and it would be helpful in figuring out what both of these are offering.

All these services as well as the comparison is going to make you opt for a better choice of portals in case you are consdiering opting for one of them as an option.

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What is It? Is it a kind of marketing that involves Guerrillas ?? This is going to be the reaction of most of those people who are coming across this term for the very first time. Before showing the amazing and creative examples, I would like to clear out what Guerrilla marketing actually is.

The primary concept related to Guerrilla Marketing was originally invented as an untraditional means of promotions that truly relies on imagination, energy and time rather than just a huge budget.

Normally, the guerrilla marketing campaigns are unconventional and unexpected, being potentially interactive, and the consumers are targeted in unpredicted places. The purpose of Guerrilla marketing is to come up with thought-provoking, engaging, and unique concepts that could generate a buzz and therefore turn viral.

This particular kind of marketing comprises of unusual approaches like street giveaways of products, PR stunts,  intercept encounters in public places, or anything unconventional that is targeted to acquire the maximum results by making use of minimal resources.

Following are some of the best and most creative Guerrilla Marketing examples that I would like sharing with everyone here.. See and enjoy! :)

 

  • Nikon Guerilla Marketing Campaign

  • Swiss Skydive Guerilla Marketing Campaign

  • Discovery Channel Guerilla Marketing Campaign

  • Stop Global Warming Guerilla Marketing Campaign

  • Duracell Guerilla Marketing Campaign

  • 2012
  • Colgate
  • DHL
  • IKEA
  • Prison Break 
  • Panasonic Vacuum

  • Karate Club

  • Copenhagen Zoo
  • Dog Training

  • Mortien

  • Its Ur Call
  • King Kong 3D
  • Lipton Clear Green


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You must have heard about flying robots and as a matter of fact technological advancements have led to a large number of robots that can fly but just none of them can even fly like a real bird. This could never happen until Markus Fischer along his team at Festo came up with a SmartBird which is actually a light weighted but large robot primarily modeled as a seagull and it flies by flapping its wings. The demo was being given from TEDGlobal in year 2011.

TEDTalks happens to be a daily video podcast of the best performances and talks from the TED Conference, and they have world leading doers and thinkers giving the talk of their lives just in 18 minutes time. There have featured speakers as well and it included JJ Abrams “Lost” producer on the allure of mystery, Bill Gates on mosquitoes and malaria, Pattie Maes on the “Sixth Sense” wearable tech, Jane Goodall on chimpanzees, Nicholas Negroponte on One Laptop per Child, Jill Bolte Taylor on observing her own stroke,Philippe Starck on design, and Al Gore on climate change.

TED actually is abbreviation for Technology, Entertainment, Design and basically TEDTalks is the one which covers all of these topics as well as arts, development, business, and science.

Check Out this Video and You will be amazed by the technology and how man has been able to make such robots that not only fly but fly like a real bird!! Enjoy Watching!! :)

 

 

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Google+ is everywhere now!

I t can be termed as Fun, Bold and Social networking medium. A large number of people have been using this portal and until now it has more than 10 million users. Even after this demand and response, some people are yet not able to understand How Google+ works. Ishtihari is  being helpful to such people and following are some of the videos that would be useful in making you guys understand about how it really works.

Google+ – A Quick Look

Google+ – Circles

Google+ – Sparks

Google+ – Hangouts

Google+ – Instant Uploads

Google+ – Hurdles

As most of us are already a part of Google+, we are enjoying all these exciting features. What do you think about these? Do share with Ishtihari! :)

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Google+ has more than 10 million users at present. WOW! It certainly shows that each and every Internet user is truly excited about it and there are people who find themselves too cool while they are using Google+ among their friends. It’s pretty obvious that whenever Google launches something, it comprises of such things that people never think of using and this makes them really excited about using it. There have been numerous blogs that are focusing Google+ these days; one of the most prominent reviews I came across was ‘Google+ is just another form of Facebook but with No Friends!”google+

Since the release of this service, it demand has been elevated to a great extent and the popular figures are already followed by tens of thousands of people. Although, Google+ is coming across various criticisms, yet it has created a buzz over the World Wide Web and people are  switching to it just to see how this new social networking medium works and it has become a rival to social media giant Facebook.

Google is already working on the criticism that is posted by its users and they should be expecting the changes in the coming week. Google’s senior vice-president Vic Gondotra has stated this.

We all are aware of the fact that Google is somewhat behind via its social networking rivals. Facebook last week announced that it has more than 750 million users and on the other hand, Twitter holds more than 300 million users.

Let’s see if Google+ can break all the records and if Internet users really stick to it! Good Luck Google+ !!

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Google Plus Vs Facebook

Posted: 10th July 2011 by Arsalan Ali Baig in Advertising, Technology
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I know everyone is excited about using Google+ and most of us are dying to use it. Certainly when Google launches something, it has many things which you really never thought of.  I was reading different reviews about Google + and I agree to one of the comments that Google + is just like facebook with no friends

Some of the Pros : More or less, the interface is the same except Google’s traditional White background everywhere.  You will see the interface is very user-friendly and doesnt look like a clutter ( which new users experience when they start using Facebook). The most killer feature of Google+ is Hangout which is video conferencing feature with atmost 10 people at one time. I havent tried this feature yet but thats what it says.  Other than that, terminologies are different like Friends are called ‘Circles’ and the categorization is very easy as you just need to drag and drop friends in a group. Sparks is a decent feature where you can tag the keywords to followup with the latest happenings and news.

Now comes to the Cons – First of all, No Wall, No message inbox and I am still figuring out how to do it.  The interface is friendly yet very basic indeed. I am sure Google must be working on this as well because there is alot to done in terms of adding things.

Recommendations to Google : Add and integrate Google other products where user can check email while working on Google Plus. There are no gadgets at all so its more like Twitter’s upgraded version with some additional and flashy features. Google can do a lot better than this because in order to increase the stay time on Google plus, they need to do something other than people just come and updating their statuses on a new website. Google’s webstore is a very good option which should be integrated in Google Plus where people can play games, add other apps to their Google interface just like we have high level of customization on Android. Google has beaten Iphone who has ruled the world for many years and I am sure, Facebook is just another piece of cake if they do well.

All the best to Google!

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